Tomorrow Starts Tonight:
Sleep Awareness Month
Our goal is to make sure every child in the United States—especially those experiencing adversity—sleeps well and wakes up ready to learn, explore and engage in their world.
Join our partners who support child well-being
with the superpower of sleep
Why Bedtime Routines?
Consistent sleep can change everything. Research shows that children who follow a bedtime routine are more likely to get the healthy sleep they need to thrive at school and in life. We believe a child’s good day tomorrow starts tonight.
Why Bedtime Routines?
Children who participate in our programs learn healthy sleep habits and on average experience 30 minutes more of quality sleep per night.
Your team can make an impact anywhere in the U.S.
Want to make a difference in your community for Sleep Awareness Month?
You can host a pajama folding party in your office with your team. With your sponsorship of $2,500, we will ship you new pajamas, storybooks and provide you with the logistics to package and deliver these essential bedtime materials to our local partners in your community.
Teacher Insights
“We see a lot of kids coming to school late because they’re having trouble waking up in the morning and then they’ll tell us, ‘I was on my tablet, I was up late.’ With the kids’ heads down you’re not sure how much is really going in with the lesson, how much they’re learning or remembering, so getting a good night’s sleep impacts their whole day.”
Christine Robinson
New York Teacher
Notes From Our Good Night Advisory Council
“Sleep is such a tremendous equalizer…but it also can be a source of injustice and inequalities if you live in a low-income, under-resourced community, where you’re going to have more noise, more crime, and less ability to sleep. There is growing evidence to show the relationship between sleep, community and environment, and subsequent adverse outcomes.”
Rebecca Robbins, PhD
Instructor in Medicine, Harvard Medical School
Associate Scientist, Brigham & Women’s Hospital
