Brand Partnerships

Pajama Program Brand Partners offer financial gifts and other resources, contributing to the well-being of children by supporting the delivery of tools for bedtime and sleep health education resources for children, parents, caregivers, and educators. There are many ways to partner with Pajama Program that fit your organization’s social responsibility and community building goals.

Our broad coalition of funders believes in our mission and knows that by supporting children’s equitable access to healthy sleep, together we are securing the first and most important step toward a Good Night for a Good Day.

Learn more about our Corporate Sponsorships.

If your brand would like to partner with Pajama Program, please reach out to us at

Lead Pajama Partner

Through our partnership with Carter’s, Pajama Program is able to provide millions of cozy pajamas to children to help create comforting bedtimes. As the lead pajama partner of our One Million Good Nights campaign, Carter’s was instrumental in helping us provide countless Good Nights for Good Days in 2015 and 2021. Carter’s has supported Pajama Program since 2009.

Lead Book Partner

Thanks to the generosity of Scholastic Book Clubs, Pajama Program distributes more books to more children throughout the United States each year. Scholastic donates thousands of new children’s and young adult books to Pajama Program from its vast portfolio of beloved titles and authors. Scholastic has supported Pajama Program since 2007.