The Impact We Make
We start with new pajamas and books, but this leads to an impact in these children’s lives far greater than one could easily imagine. Our comforting pajamas and enchanting storybooks lead to a peaceful escape at bedtime, a good night’s sleep and a better, happier, brighter tomorrow.
Giving the children of the world a better future starts today — tonight, in fact. Every child has the inherent right to the security and comfort of a loving bedtime ritual, which begins with pajamas and storybooks and ends with a peaceful night’s sleep. Because good nights lead to good days, we invite the world to adopt the Good Night Bill of Rights — our way of securing and protecting every child’s right to a good night. The Good Night Bill of Rights guides all of us in understanding how we can use two magical gifts and a whole lot of love to ensure that every child’s night dawns on a brighter tomorrow.